Luna
PaladinoResearch, keynotes and workshops on AI
AI researcher · PhD candidate in Strategy and Innovation · COPPEAD/UFRJ
Turns artificial intelligence into decision-making, practice and governance for companies, leaders and teams.
- COPPEAD / UFRJ
- Casa Firjan
- Rio Innovation Week
- Festival LED
- Instituto Oncoclínicas
Adopting AI is now consensus. Operating it responsibly is not.
That gap is what Luna Paladino investigates and brings to the stage: how traditional and knowledge-intensive organisations reshape their business models when generative AI challenges the creative identity of their teams — and what leaders need to do about it.
Adapting to AI depends less on technology and more on building human judgement.

Research rigour, in the language of decision-makers
A PhD candidate in Strategy and Innovation at COPPEAD/UFRJ, Luna investigates how knowledge-intensive organisations reshape their business models in the face of generative AI — and takes that investigation to stages, workshops and classrooms.
Takes AI out of hype and fear
The audience leaves able to tell what the technology already delivers from what is still a vendor promise.
Turns recent research into practice
Current academic evidence, presented in business language and applied to the daily work of the people in the room.
Puts governance on the table
Responsible use, risk and regulation enter the conversation before they become a problem — with roles, criteria and process, not loose principles.
Keynotes, workshops and AI training
Keynotes
A critical reading of AI for large stages and corporate gatherings, tailored to the sector and the organisation's maturity.
- Who it is for
- Events, conferences, internal conventions and leadership meetings.
- What it delivers
- An audience with the criteria to separate what AI already delivers from what is still a promise.
Workshops
Hands-on formats, from first literacy to the everyday use of AI tools with method.
- Who it is for
- Non-technical teams, business, data, legal and HR areas.
- What it delivers
- Everyday use unlocked: where AI helps, where it gets in the way and how to write good prompts.
Teaching
Classes and courses in executive and continuing education programmes, built on current academic research.
- Who it is for
- COPPEAD/UFRJ Post-MBA, Casa Firjan and Instituto Oncoclínicas.
- What it delivers
- A structured repertoire on AI applied to each group's sector.
IA EM JOGO
A gamified workshop built around an original board game on responsible AI.
- Who it is for
- Business, technology, data, legal and HR teams, plus leadership groups.
- What it delivers
- Responsible-AI literacy in a playful format, with real dilemmas decided as a team.
IA em jogo
An original corporate training board game: real AI dilemmas decided as a team, turning responsible-AI principles into practice.
See the full case →
Featured keynote topics
- Innovation
Generative AI driving innovation
- Innovation
Generative AI and autonomous agents
- Governance
IA EM JOGO: putting responsible AI into practice
- Governance
AI governance: from principle to process
Journey and institutions
talks and workshops on record since 2024
teaching institutions she currently works with
proprietary methodology: IA EM JOGO
- 2024IA EM JOGOCreation of the board game
- 2025Festival LEDGenerative AI driving innovation
- 2025COPPEAD/UFRJ Post-MBAAI in media and audiovisual content
- 2026Aquário Casa FirjanGenerative AI and autonomous agents in business
- 2026Rio Innovation WeekIA EM JOGO: putting responsible AI into practice
Let's put AI in play
Keynotes, workshops and training designed around your organisation's context.
luna.paladino@coppead.ufrj.brAll channels →